Print & CI/CD
Dick Campaign
Posters need motifs with a real effect, so Storz Medienfabrik launched a poster campaign with real guys. Whether a tattooed thoroughbred chef or Asian beauty, each one has a different knife that reflects its personality. The posters are authentic and whet the appetite for the perfect knife from DICK. Meanwhile, a new brochure puts the 1905 knife series particularly in the limelight. Storz Medienfabik placed the events of 1905 in context with the various knives in the series. The next step is the publication of the DICK editing book, which was created by Storz Medienfabrik from the concept to the graphic design.
